Be part of the discussions that matter.

I help you bring your conversation to the table.

Personalized Service.
Effective Results.

SWON Public Affairs is a boutique, non-partisan government relations firm that serves a diverse range of corporate and non-profit clients across Southwestern Ontario and beyond. With a deep understanding of the regional political landscape and an extensive network, SWON is adept at tailoring its services to meet the unique needs of each client, ensuring effective advocacy and progress in complex government interactions.

Our firm believes in the transformative power of relationships and maintains close, collaborative partnerships with clients, stakeholders, and government officials. By leveraging our expertise in policy, legislation, and regulation, we provide strategic advice and support, enabling our clients to achieve their objectives with precision. SWON Public Affairs commits to being more than just a consultancy; we are dedicated partners in our clients' success, helping them navigate public affairs with confidence and clarity.

SWON Public Affairs

What We Offer

We help bridge the gap between business, three levels of government, and the media, so you get a seat at the table for the conversations that matter. As experienced Public Affairs professionals based in London, Ontario, we offer a wide range of strategic advice as well as direct lobbying services to clients across a wide range of business and non-profit industry sectors.

Meet Our President

Our President and Founder, Kirsten Krose, has been involved in politics and communications work since 2008.

With a degree in Political Science and Economics from the University of New Brunswick, Kirsten has worked as a political staffer, campaign volunteer, bureaucrat, and most recently as a lobbyist and government relations consultant for a Toronto-based GR firm.

Kirsten has extensive first-hand experience of how government works. She has held positions.....

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SWON Public Affairs

Ontario Not-for-Profits:

Win 3 Months of Free Public Affairs Support!

At SWON Public Affairs, we know how powerful the not-for-profit sector is in shaping stronger, healthier communities. We also know that competing priorities and limited budgets can make it challenging to influence policy, engage decision-makers, and amplify your message. That’s why we’re thrilled to announce our Pro-Bono Service Contest, a unique opportunity for one Ontario-based not-for-profit to receive three months of tailored public affairs support at no cost.

The winner will gain 10 hours of expert public affairs support each month for three months, with access to three of our most impactful services:

• Advocacy Audit: A comprehensive review of your current advocacy approach to identify what’s working, what’s not, and where you can maximize your impact.
• Monitoring Reports: Ongoing, timely updates on policy changes, government activity, and media coverage relevant to your mission.
• Advocacy Strategy: A clear, actionable plan to strengthen your influence and secure the outcomes you need.

Why Choose SWON

Led by Kirsten Krose, SWON Public Affairs is Southwestern Ontario’s leading boutique, non-partisan public affairs firm, known for building strategic relationships, navigating complex policy landscapes, and delivering measurable results. A true network thinker, Kirsten sees how policies intersect across sectors, maps influence flows and connects the right players for maximum impact. With over 20 years of political and advocacy experience, she anticipates issues, positions clients proactively, and designs tailored  strategies that open doors, unite stakeholders, and sway opinion, ensuring every client’s voice is heard and their interests are advanced where it matters most.

Why This Matters for Not-for-Profits

For many not-for-profits, limited resources mean advocacy often takes a back seat to direct service delivery. Yet policy decisions, funding opportunities, and public opinion can have a huge impact on your mission. Working with an experienced public affairs strategist like Kirsten Krose ensures your organization is not only at the table but positioned to influence the conversation.

How to Enter

This contest is exclusively open to Ontario not-for-profit organizations. One winner will be randomly selected from all eligible entries. Applications Open: August 25 and close September 15, 2025

Don’t miss your chance to secure expert guidance, strengthen your advocacy, and elevate your organization’s impact without spending a dime. This is your moment to influence the decisions that matter and make a lasting difference for your community.

SWON Public Affairs

In The News

SWON Public Affairs

August 7, 2025

Canadas Navigation Through Trumps Recent Economic Pressure. 

As the trade tension between Canada and the United States intensifies under the renewed tariff campaign by President Donald Trump, this effect is beyond the political elite class, affecting Canadian industries, global participation and everyday citizens.
On 1 August, U.S. Implicated 35% on Canadian goods not covered under the Canadian-US-Mexico Agreement (CUSMA), which cited fentanyl [...]

SWON Public Affairs

July 31, 2025

The Bank of Canada Announcement.

The Bank of Canada has just announced that they will hold its key policy rate at 2.75, making this
the third straight meeting without change. While headline inflation rose to 1.9 per cent back in June,
core inflation remains stubbornly elevated, putting pressures on decision-makers. Governor Tiff
Macklem and Senior Deputy Governor Carolyn Rogers framed the decision as data-driven and
flexible, stressing uncertainty tied to unresolved trade tensions with [...]

SWON Public Affairs

July 21, 2025

Ontario Auto Sector gets hit by more of Trump's Tariffs.

A few weeks ago, SWON published a blog on Trump's newly announced 50% tariff on copper imports and since then, more news has on this subject has come into light.

A recent study now draws attention to how these broader tariff policies are affecting another key sector, Ontario’s auto industry. Ontario's auto sector is deeply integrated with the [...]

Learn More About Our Services

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